Chinhu chikuru chehurongwa hwemusika hwakasiyana-siyana "kuenzana kunochinja-chinja". Kuita zvakanaka mukutengeserana kunze kwenyika kuri mukuwana mhinduro yakakwana pakati penjodzi nekudzoka uye kunzwisisa chinhu chakakosha pakati pekutevedzera mitemo nekuvandudza. Makambani anofanirwa kuvaka makwikwi makuru e "tsvakiridzo yemitemo - nzwisiso yemusika - kugona kwekugovera - kugona kwedhijitari" muzvikamu zvina uye kushandura kusiyanisa kwemusika kuita kugona kunopesana nekufamba kwenguva.
Pakutengeserana kunze kwenyika dzakadai semakabati ekuratidzira kana mafiriji, tevedzerai nzira yekuwedzera kumadokero uye kufambira mberi kuenda kumaodzanyemba. Tarisai misika iri kubuda yakaita seSoutheast Asia (Vietnam, Indonesia), Middle East (United Arab Emirates), uye Africa (Nigeria). Gadzirai nzira dzemuno kuburikidza nekuratidzira indasitiri (senge kuratidzwa).
Pinda mumusika weEU kuburikidza ne "kutevedzera hunyanzvi + chitupa chemunharaunda". Semuenzaniso, makabati ekuratidzira emhepo asina chando ane rutsigiro rwehunyanzvi ane kutengeswa kwakanaka mumusika. Iyo cooluma brand inoshandisa modhi ye "small order, quick response + influencer marketing" mumisika yeEurope neAmerica. Shandisa TikTok kudyara huswa hwezvinhu zvemuno uye kuzadzisa danho kubva pa "Made in China" kuenda ku "global brand".
Kukosha kwekusiyana-siyana kwemagadzirirwo ezvigadzirwa. Kugovera zvakananga musika wekuNorth America kuburikidza nechiteshi cheLos Angeles. Kushanda kwenguva kwezvigadzirwa kwakawedzerwa ne40%. Kubatana kwenzvimbo: Mitemo yenzvimbo yeRCEP inobvumira mabhizinesi kugovera kugona kwekugadzira pakati peChina, Japan, neSouth Korea nenzira inochinjika. Semuenzaniso, Japan inopa zvikamu zvakanyatsonaka, China inopedzisa kuunganidza, uye Vietnam inoita kurongedza. Chigadzirwa chekupedzisira chine zvinodiwa nemitero munharaunda.
Shandisa nzira dzekugadzirisa ma network ekufambisa zvinhu kuti uvandudze matura ekuchengetera zvinhu kunze kwenyika uye kusimudzira kuvaka "makabati ekuratidza zvinhu ari mufiriji akangwara" achibatanidza mabasa ekuchengetedza zvinhu, kurongedza, uye kugadzirisa zvinhu mushure mekutengesa kuti uwane "mazuva mashanu ekutumira zvinhu" mumusika weEurope.
Kutakurwa kwezvinhu zvakawanda: Sanganisa China-Europe Railway Express (Chongqing-Xinjiang-Europe) nekutakura zvinhu. Zvigadzirwa zvemagetsi zvinotakurwa kubva kuChongqing kuenda kuDuisburg, Germany nechitima uye zvozoendeswa kunyika dzakasiyana-siyana muWestern Europe nemotokari. Mari yekufambisa inoderedzwa ne25%.
Kudzivirira mitengo yekutsinhana kwemari. Vhara mutengo wekutsinhana kwemadhora ekuAmerica kuburikidza nekubhadhara mari yemberi. Uchiri kuchengetedza purofiti inodarika 5% panguva yekukwira kweRMB. Kupinda mumusika weEU kunoda kupedzisa CE certification, kunyoresa mutero weVAT, uye kutevedzera mitemo yeGDPR. Makambani anogona kugadzirisa matambudziko aya kamwe chete kuburikidza nevanopa masevhisi vebato rechitatu (vakadai saNenwell).
Vaka "mitsara mitatu yekudzivirira":
1. Kuongororwa kwenjodzi dzepamberi
Kuyera vatengi: Shandisa sisitimu yekutarisira zvikwereti ye "mazuva makumi matanhatu echikwereti chevatengi veAAA-level, tsamba yechikwereti chevatengi veBBB-level, uye kubhadhara zvizere vatengi vari pasi peCCC". Mutengo wekare unoderedzwa kubva pa15% kusvika pa3%.
Yambiro yemutemo wepakutanga: Nyorera kudhatabhesi remitemo yekutengeserana yeWTO uye tevera maitiro emitemo akadai seEU carbon border adjustment mechanism (CBAM) uye mutemo weUS UFLPA munguva chaiyo. Gadzirisa maitiro emusika mwedzi mitanhatu isati yasvika.
2. Kudzora maitiro epakati
Kugona Kugadzika Kwezvinhu Zvinotengeswa: Sarudza vatengesi vanopfuura vatatu. Semuenzaniso, mabhizinesi ekudya anotenga soya kubva kuChina, Brazil, neArgentina panguva imwe chete kudzivirira njodzi dzinobva kune imwe nzvimbo.
Inishuwarenzi yezvekufambisa: Bvisa inishuwarenzi ye "njodzi dzese" kuti uvhare kukuvara kwekutakura. Mari yeprimiyamu inenge 0.3% yemutengo wezvinhu zvinotakura, izvo zvinogona kutamisa njodzi dzekutakura zvinhu mugungwa zvinobudirira.
Musika wakasiyana-siyana unofanirwa kugadziriswa zvichienderana nezvikamu zvezvigadzirwa zvinotengeswa kunze kwenyika. Semuenzaniso, mafiriji, makabati ekuratidzira makeke, nezvimwewo zvinoda kuongororwa kwakasimba uye zvitupa zvakasiyana-siyana zvekuchengetedza.
Nguva yekutumira: Kubvumbi-09-2025 Maonero:


