Ngaphakathi kwendawo yezohwebo yesimanje, imakethe yekhabethe ekhombisa ikhekhe ikhombisa izici zokuthuthuka ezihlukile. Ukwenza ukuhlaziya okujulile kwamathemba ayo ezimakethe ukuze kuhlonzwe izitayela namathuba esikhathi esizayo kubaluleke kakhulu. Intuthuko yamanje yemakethe ikhombisa ukuthi imboni yokubhaka ethuthukayo iqhuba ukukhula okuqhubekayo kukho kokubili ukuhlinzekwa kanye nesidingo samakhabethe okubonisa amakhekhe.
Kule minyaka emihlanu edlule, izimakethe zaseYurophu nezaseMelika ziye zanda ngenani lonyaka elilinganiselwa ku-8%, kanti le ndlela yokukhula kulindeleke ukuthi iqhubeke eminyakeni emithathu ezayo.
Mayelana nokuncintisana kwemakethe, izinhlobo ezinkulu zekhabhinethi ezibonisa amakhekhe zibonisa izinga lokugxila ekwabeleni kwemakethe. Imikhiqizo edumile efana ne-Nenwell kanye ne-Cooluma iyala cishe u-60% wemakethe ngekhwalithi yomkhiqizo osezingeni eliphezulu, ubuchwepheshe obuthuthukisiwe, kanye nesevisi ephelele yangemva kokuthengisa.
Uma sithatha i-nenwell njengesibonelo, umkhiqizo ugcizelela ukwakheka komkhiqizo omusha, ohlanganisa amasistimu okulawula izinga lokushisa ahlakaniphile alawula ngokunembile izinga lokushisa langaphakathi kanye nomswakama. Lokhu kunweba ngempumelelo ubusha bekhekhe, kuzuze ukuthandwa okuqinile phakathi kwabathengi nabathengisi ngokufanayo. Ngaleso sikhathi, amabhrendi amancane adwebe indawo yawo ngokusebenzisa amasu ahlukene, agxile ezingxenyeni ezithile ezifana nokunikeza amamodeli ayisisekelo angabizi kakhulu aklanyelwe amabhikawozi amancane.
Ngokombono wokuziphatha kwabathengi, amakhasimende aya ngokuya ebeka kuqala ukuthi ingabe ubuhle bekhabethe lesibonisi buhambisana nokuhlotshiswa kwezitolo zabo, eduze nezici ezifana nokusebenza kahle kwamandla kanye nemininingwane yemvelo. Ngesikhathi sesinqumo sokuthenga, intengo, ukuqashelwa komkhiqizo, ikhwalithi yomkhiqizo, kanye nesevisi yangemva kokuthengisa yizici ezibalulekile. Njengoba uPhilip Kotler aphawula: 'Amakhasimende angabathengi benani eliphakeme.' Lapho bekhetha amayunithi esibonisi, abathengi bakala lezi zinto ngokuphelele ukuze bavikele inani elikhulu kakhulu.
Ubuchwepheshe obusafufusa obusetshenziswa emakhabetheni esibonisi nawo bufake ubungqabavu obusha emakethe. Isibonelo, ukuhlanganiswa kobuchwepheshe be-Intanethi Yezinto (IoT) kunika amandla ukuqapha okukude nokuphathwa kwamakhabethe wokubonisa amakhekhe. Abathengisi bangasebenzisa izinhlelo zokusebenza zeselula ukuqapha amapharamitha esikhathi sangempela njengezinga lokushisa langaphakathi kanye nomswakama, balungise ngokushesha izilungiselelo zokusebenza. Ngasikhathi sinye, umthelela wokonga amandla kanye nobuchwepheshe obunobungani nemvelo emakethe uya ngokuya ugqama.
Ngokuqwashisa ngemvelo okuthuthukisiwe, bobabili ohulumeni nabathengi bafuna ukusebenza kahle kwamandla okuphakeme kanye nobungane bemvelo emikhiqizweni. Amayunithi okubonisa ahlanganisa ama-compressor anoveli onga amandla nezinto zokufakwa kwe-insulation awagcini nje ngokunciphisa ukusetshenziswa kwamandla kodwa futhi anciphisa umthelela wemvelo, okuthuthukisa kakhulu ukuncintisana kwawo ezimakethe.
Ngokuphathelene nesimo sokuncintisana, abadlali ababalulekile basebenzisa amasu emakethe ahlukene. Amanye amabhrendi athuthukisa ukuqashelwa komkhiqizo ngemikhankaso ebanzi yokumaketha nokubamba iqhaza emibukisweni yezimboni, kuyilapho amanye ebeka eqhulwini ukusungula ubudlelwano besikhathi eside namabhizinisi amakhulu okubhaka ukuze kutholakale isabelo semakethe esizinzile.
Ukuhlukaniswa kwemakethe kanye nokuhlonzwa kwekhasimende okuqondiwe kubaluleke kakhulu. Amasegimenti emakethe ahlukene abonisa izici ezihlukile: amabhikawozi entengiso abeka phambili amakhabethe esibukiso anamakhono amakhulu namandla okwethula asebenzayo, kuyilapho abasebenzisi basekhaya begcizelela kakhulu imiklamo ehlangene, enhle kanye nokuhlanza kalula. Ngokwemvelo, amabhizinisi kufanele aqondise ngokunembile izingxenye zamakhasimende ngokusekelwe kulezi zici. Ukuhlaziywa kwe-SWOT kuveza ukuthi nakuba amathuba emakethe ekhona, amabhizinisi aphinde abhekane nezinselelo ezifana nokuguquguquka kwentengo yezinto ezibonakalayo kanye nokuncintisana okukhulayo.
Nokho, amathuba emakethe ahambisana nezinselelo. Ngakolunye uhlangothi, ukukhula kwesidingo sabathengi sokudla okunempilo nokudla komuntu siqu kuqhuba ukuthuthukiswa kwemikhiqizo ekhethekile, njengeziqandisi eziklanyelwe amakhekhe anoshukela omncane. ngakolunye uhlangothi, ukuncintisana kwezimakethe okuqinisiwe kanye nezinqubomgomo zokulawula ezithuthukayo kungase kufake ingcindezi kumabhizinisi. Ngaphezu kwalokho, indawo yokulawula nenqubomgomo inomthelela omkhulu, enemigomo ecacile mayelana nekhwalithi, ukuphepha, nokuvikelwa kwemvelo okufanele amabhizinisi abambelele kukho ngokuqinile. Izinqubomgomo zemixhaso zingakhuthaza ukutshalwa kwezimali okukhuphukile ku-R&D yobuchwepheshe, nokho izimfuneko eziqinile zokufinyelela emakethe zingavimbela ukuthuthukiswa kwamabhizinisi amancane.
1. Imikhiqizo Yekhabhinethi Ebonisa Amakhekhe Abalulekile kanye Nezabelo Zemakethe
Ukuqonda izinhlobo ezinkulu zekhabethe elibonisa amakhekhe kanye nesabelo sazo semakethe kubalulekile ekucaciseni isimo samanje sokuncintisana nokuhlinzeka ngezizathu eziqinile zokubikezela izitayela zezimakethe. Phakathi kwemikhiqizo eminingi ekhona, ngayinye inezici ezihlukile ngekhwalithi yomkhiqizo, ukusebenza, izintengo, kanye nesevisi, okuhlanganisa ukuthonya isabelo sabo semakethe.
Uma sithatha uhlobo lomhlaba wonke lwe-Nenwell njengesibonelo, ubuchwepheshe balo beziqandisi obuthuthukisiwe kanye nomklamo osesitayeleni uthole isabelo esibalulekile engxenyeni yeprimiyamu. Ngokusho kwedatha yocwaningo lwemakethe yango-2024, amakhabethe ayo abonisa izinga eliphezulu ayala cishe ukwabelana kwemakethe okungama-40%. Nakuba ebiza kakhulu, ikhwalithi yawo ehlukile iwenza athandwe yizitolo ezinkulu zamakhekhe namabhikawozi aphambili.
I-Cooluma iphumelela kakhulu esigabeni esiphakathi ukuya phezulu ngesiphakamiso sayo senani, ilawula cishe u-30% wesabelo semakethe. Iqondiswe ezitolo zamakhekhe ezincane nababhaki abazimele, amanani ayo okufinyeleleka kalula ahambisana nekhwalithi eyisisekelo nokusebenza kuhlangabezana nezidingo zokusebenza zansuku zonke zamabhizinisi anjalo.
Ukuhlaziya imakethe ngemodeli ye-Porter's Five Forces kuveza ukuthi amandla okuncintisana aqhuba ukuvela kwemakethe. Amabhrendi ahlala esungula futhi ethuthukisa izinsiza ukuze akhulise isabelo semakethe, kuyilapho usongo lwabasanda kungena luphoqa abadlali abakhona ukuthi baphishekele ukuthuthukiswa okuqhubekayo.
Ngokombono wokuhlukaniswa kwemakethe, ukuhlukaniswa kuba nomthelela omkhulu ekukhethweni komkhiqizo kanye nokwabelana kwemakethe. Amabhikawozi asezikhungweni zezentengiso athambekele ekuthandeni amakhabethe wokubonisa amabhrendi aphezulu ukuze akhuphule isithombe sawo sesitolo. Ngokuphambene, amabhikawozi amancane angomakhelwane abeka kuqala intengo nokusebenza, okuholela ekwabeni kwemakethe okuphezulu kakhulu kwamabhrendi amaphakathi kuya kwephansi.
Kubahlanganyeli bemakethe, ukunaka kakhulu imikhiqizo kubalulekile ekulinganiseni amathuba emakethe, ukuthola amathuba angenzeka, kanye nokubhekana nezinselele. Ngokuhlaziya kanye nokuzuza kokuhlangenwe nakho okuphumelelayo, amabhizinisi angakwazi ukulungisa imikhiqizo yawo kanye nezinsizakalo, ngaleyo ndlela azihlukanise nokuncintisana okukhulu kwezimakethe.
2. Izici Zesidingo Sabathengi BamaKhabhinethi Abonisa Amakhekhe
Izitayela zamanje zemakethe zibonisa ukuthi amakhabethe okubonisa amakhekhe ahlukahlukene aqhuba ukukhula kwebhizinisi. Idatha yocwaningo iveza cishe u-70% wabathengi abacabangela uhlobo lwekhabethe lapho bethenga amayunithi esiqandisi sokudla, njengoba izilungiselelo ezihlukene zidinga izitayela nobukhulu obuhlukahlukene. Izinhlobo ezijwayelekile zifaka amakhabethe esiqhingi, amamodeli e-tabletop, amayunithi amise okomgqomo, nezibonisi ezakhelwe ngaphakathi.
Abathengi baphinde babeke ukubaluleka okuphezulu ekwakhiweni kobuhle, cishe u-60% wesisekelo sabathengi abakholelwa ukuthi amakhabethe wokubonisa kufanele ahambisane nesitayela sonke sesitolo ukuheha amakhasimende.
Mayelana nokusetshenziswa kwendawo, cishe amaphesenti angama-80 abanikazi bamabhikawozi bafuna ukuphathwa kahle kwendawo ukuze babonise izinhlobonhlobo eziningi kanye nenani lamakhekhe. Izikhungo ezinkulu zezitolo, ezibhekene nezindleko zokuqasha eziphakeme, zibeka phambili ukusetshenziswa kwendawo ngendlela efanele. Ngakho-ke, amakhabethe okubonisa ezentengiselwano anezitezi eziningi anamashelufu alungisekayo aba ukukhetha kwawo okuthandayo.
3. Izinto Ezibalulekile Enqubweni Yesinqumo Sokuthenga
Ukuhlaziya ngokucophelela izici ezibalulekile ezinomthelela ezinqumweni zokuthengwa kwabathengi kubalulekile ukuze uqonde amathuba emakethe kanye nokwenza amasu asebenzayo. Ukwehluka okukhulu kwesabelo semakethe phakathi kwemikhiqizo ehlukene kudinga ukucatshangelwa okubanzi kwezinto eziningi.
Inani lihlala liwukucatshangelwa okuyinhloko kulo lonke uhambo lokuthenga. Ngokuvamile, abathengi bafuna inani lemali ngenkathi behlangabezana nezidingo zabo, ngokuvamile okufakazelwa ngokuqhathaniswa komkhiqizo. Isibonelo, izintengo eziphansi zokucaciswa okufanayo ziyathandwa. Kodwa-ke, izici ezithile kufanele zikalwe, njengemikhiqizo enikeza izinsizakalo ezingabalulekile ezinyusa izindleko zizonke ukuze kutholwe ukugunyazwa kwamakhasimende.
Okuthrendayo kwezobuchwepheshe kuthonya kakhulu izinqumo zokuthenga kwabathengi, ikakhulukazi ngokusebenzisa izinto ezintsha ezifana nezinhlelo ezihlakaniphile zokulawula izinga lokushisa namandla okuqapha okukude, aletha ulwazi lomsebenzisi olulula nolusebenzayo. Ukwengeza, ukonga ugesi kanye nobuchwepheshe obunobungani nemvelo budlala indima ebalulekile, ukuhambisana nezindinganiso zamanje zokusimama kuyilapho kunciphisa izindleko zokusebenza kwamabhizinisi. Izibalo zibonisa ukuthi amakhabethe okubonisa ikhekhe elisesiqandisini akonga amandla asebenzisa ugesi ongaphansi ngo-20%–30% ngonyaka kunamamodeli avamile, okudala ukuthandwa okukhulayo kwamathuluzi anjalo aqaphela imvelo.
Isimo sokuncintisana siphinde sibe nomthelela ezinqumweni zokuthenga kwabathengi. Amasu emakethe asetshenziswa izimbangi ezinkulu, njengemikhankaso yokuphromotha kanye nesevisi ephakeme yangemva kokuthengisa, anomthelela omkhulu. Ngaphakathi komkhakha wokuthekelisa, ukubamba iqhaza emibukisweni yezohwebo kuyindlela eyinhloko yokuthuthukisa ukubonakala komkhiqizo. Kodwa-ke, imibukiso emazweni ahlukene nasezifundeni ifaka amabhrendi amaningi aqhudelanayo, okudala indawo enokuncintisana kakhulu.
Amaketanga ebhikawozi amisiwe, izitolo zekhofi, nemikhiqizo emikhulu kubeka phambili ikhwalithi nokusebenza kwemishini, ukuzimisela ukukhokha izintengo zeprimiyamu zezinto zikagesi ezisezingeni eliphezulu. Ngokuphambene, amabhikawozi amancane nabaqhubi abazimele bagxila kakhulu ekuthengeni nasekusebenziseni lapho benza izinqumo zokuthenga.
Kafushane, izinqumo zokuthenga zilolongwa ukuhlangana okuyinkimbinkimbi kwezinto ezibalulekile. Ukuqonda okuphelele kwalezi zici kubalulekile ekulinganiseni ngokunembile amathuba emakethe kanye nokuthuthukisa ukuma kokuncintisana.
4. Ubuchwepheshe obusafufusa kumaKhabhinethi okukhombisa amakhekhe
Ngokumelene nokwasemuva kokubuka okuhle kwemakethe yomhlaba, ukusetshenziswa kwezobuchwepheshe kuvela njengomshayeli obalulekile wokuthuthukiswa kwezimakethe zekhabhinethi. Intuthuko yezobuchwepheshe eqhubekayo inika amandla inani elikhulayo lamabhizinisi, ifaka amandla amasha namathuba kulo mkhakha.
Ubuchwepheshe be-inthanethi Yezinto (i-IoT) buvumela ukuphathwa kobuhlakani okukude ngoxhumano lwenethiwekhi, ukuhlinzeka ngokugadwa kwesikhathi sangempela kwezinga lokushisa, umswakama, namazinga e-inventory ngaphakathi kwamakhabethe wokubonisa ikhekhe le-countertop. Uma kwenzeka kutholwa ukufundwa kwezinga lokushisa okungavamile, izexwayiso ezisheshayo ziyaqalwa ukuze kwazise abasebenzi abafanelekile ukuze bangenelele, kunciphisa kakhulu ingozi yokonakaliswa kokudla ngenxa yokushintshashintsha kwezinga lokushisa.
Ubuchwepheshe be-Artificial intelligence (AI) bungalungisa ngokuzenzakalelayo izilungiselelo zokushisa kanye nomswakamo ngokusekelwe ezimweni ezihlukahlukene zemvelo, ukuqinisekisa ukuthi amakhekhe agcinwa ngokuqhubekayo emazingeni okushisa afanele. Ngesikhathi esifanayo, ihlaziya ukuziphatha kwabathengi—okufana nokuphequlula nokuthenga amaphethini athwetshulwe ngamakhamera nezinzwa—ukubona okuthandwayo kanye nemikhuba yokuthenga, ilethe izincomo zokumaketha ezinembile kubathengisi. Ucwaningo lukhombisa ukuthi ukutholwa kwe-AI kungakhuphula ukuthengiswa ngo-10%–20%.
Ngaphezu kwalokho, ukuphrinta kwe-3D kunika amandla imiklamo yekhabethe yokubonisa ikhekhe ukuze ihlangabezane nezidingo ezihlukahlukene zamakhasimende. Ukukhiqizwa kwekhabethe lekhekhe lendabuko kudinga ukubumba okubanzi kanye namasu okucubungula ayinkimbinkimbi, kuyilapho ukuphrinta kwe-3D kungakhiqiza ngokuqondile imiklamo evela kumapulani, kufinyeze kakhulu imijikelezo yokukhiqiza nokunciphisa izindleko. Njengoba uSteve Jobs ake asho: 'Silapha ukuze senze umonakalo endaweni yonke.' Ubuchwepheshe obusafufusa abugcini nje ngokuthuthukisa ukusebenza nokusebenza kodwa futhi buletha ulwazi lwabasebenzisi olusezingeni eliphezulu.
5. Umthelela Wobuchwepheshe Okonga Amandla kanye Nezemvelo Emakethe
Eminyakeni yamuva nje, ukugxila okuphakeme ekuvikelweni kwemvelo nasekusetshenzisweni kwamandla okusimeme kuye kwagqugquzela ukwamukelwa kabanzi kokonga ugesi kanye nobuchwepheshe obulungele imvelo. Kule minyaka emihlanu edlule, isabelo semakethe samakhabethe ombukiso wamakhekhe ahlanganisa ubuchwepheshe obunjalo senyuke sisuka ku-20% saya ku-40%, nalo mgudu wokukhula usaqhubeka.
Ngokombono wokuziphatha kwabathengi, ukusebenza kahle kwamandla kanye nobungane bemvelo kuya ngokuya kuba yizici ezibalulekile ekuthengeni izinqumo. Okulindelwe ngabathengi kumakhabethe okubonisa ikhekhe kudlulela ngale kwemisebenzi eyisisekelo yokulondoloza kanye neyethulo, kugcizelelwa kakhulu ekusetshenzisweni kwamandla nokusebenza kwe-eco-performance. Phakathi nenqubo yokuthenga, amakhabethe abonisa ukonga amandla okuphawulekayo avame ukuthandwa. Isibonelo, amabhikawozi amaningana avelele abeka phambili amakhabethe wokubonisa amakhekhe awonga amandla lapho ethuthukisa imishini. Lawa makhabethe, anezinhlelo ezithuthukisiwe zesiqandisi kanye nobuchwepheshe obuhlakaniphile bokulawula izinga lokushisa, azuza ukonga amandla ngo-30%–40% uma kuqhathaniswa namamodeli endabuko, okunciphisa kakhulu izindleko zokusebenza. Ukwamukelwa kobuchwepheshe okonga amandla kanye nobungane bemvelo nakho kuye kwalungisa kabusha isimo sokuncintisana phakathi kwemakethe yekhabhinethi ekhombisa amakhekhe. Abaqhudelana nabo abakhulu balungisa amasu abo emakethe, bakhulise ukutshalwa kwezimali ku-R&D kubuchwepheshe obunjalo. Thatha uhlobo oluthile lwekhabethe lokubonisa ikhekhe njengesibonelo: ngokwethula ubuchwepheshe obuthuthukisiwe bokonga amandla kanye nobungane bemvelo, yethule uchungechunge lwamakhabethe alungele imvelo. Lokhu akugcinanga nje ngokuzuzisa umkhiqizo igama elihle emakethe kodwa futhi wathola ngempumelelo isabelo semakethe esikhulu. Ngaso leso sikhathi, ubuchwepheshe bokonga ugesi kanye nobungane bemvelo buye baphakamisa izithiyo zokungena embonini, okubeke usongo oluthile kulabo abangase babe ngabasha. Amabhizinisi angakwazi ukusebenzisa ubuchwepheshe obuthuthukisiwe bokonga amandla kanye nobungane bemvelo azothola kunzima ukuzisungula emakethe.
Ngokombono wokuhlukaniswa kwemakethe, ukufunwa nokwamukelwa kobuchwepheshe okonga amandla nobungane bemvelo kuyahlukahluka kumasegimenti ahlukene. Ezimakethe zezentengiselwano ezisezingeni eliphezulu, njengezindawo zokuthenga ezinkulu namahhotela, amakhabethe okubonisa amakhekhe angaphansi kwezidingo eziqinile zokonga amandla nokusebenza kwemvelo, namakhasimende azimisele ukukhokha izintengo zeprimiyamu zemikhiqizo ethuthuke kakhulu kwezobuchwepheshe. Ngokuphambene, ezitolo zamakhekhe ezincane nasezimakethe ezidayisa ngazinye, kuyilapho ukuzwela kwentengo kusalokhu kuphezulu, ukuqwashisa okukhulayo kwezemvelo kancane kancane kushintshela ekugxileni emandleni okonga amandla emikhiqizo. Ngakho-ke, amabhizinisi kufanele enze amasu okumaketha ahlukene enzelwe izigaba zemakethe ezihlukile. Mayelana nokuqagela kwemakethe, ukonga ugesi kanye nobuchwepheshe obungayingeni imvelo buzoqhubeka nokugqugquzela ukukhula kwemakethe yekhabethe ekhombisa amakhekhe. Ngokuzayo, intuthuko eqhubekayo yezobuchwepheshe izothuthukisa ukusebenza kahle kwamandla kwalawa makhabethe ngenkathi ithuthukisa ukusebenza kwawo kwemvelo. Kodwa-ke, amabhizinisi aphinde abhekane nezinselelo ezifana nokukhuphuka kwezindleko ze-R&D kanye nokusheshisa ukuphela kwesikhathi kwezobuchwepheshe. Njengoba isazi sabaphathi u-Peter Drucker saphawula: 'Ukuqamba okusha kuyithuluzi eliphathekayo losomabhizinisi, indlela abasebenzisa ngayo uguquko njengethuba lokuvula amabhizinisi amasha nezinkonzo.' Amabhizinisi kufanele asungule ngokuqhubekayo futhi abhekane ngokuqhubekayo kokubili amathuba nezinselelo ezethulwa ukonga ugesi kanye nobuchwepheshe bezemvelo ukuze bathole inzuzo yokuncintisana emakethe yekhabhinethi ebonisa amakhekhe.
Ngaphezu kwalokho, indawo yokulawula nenqubomgomo inomthelela omkhulu ekwamukelweni kobuchwepheshe obungamandla futhi obunobungani nemvelo ngaphakathi kwemakethe yekhabhinethi ekhombisa amakhekhe. Ohulumeni bethule uchungechunge lwezinqubomgomo ezikhuthaza ukuthuthukiswa kwemikhiqizo enjalo, okuhlanganisa uxhaso lwezinto zokonga ugesi kanye nezindinganiso eziqinile zokonga ugesi. Lezi zinyathelo azisekeli nje kuphela ukuthuthukiswa kwamakhabethe okubonisa amakhekhe e-eco-conscious kodwa futhi zilawula imakethe. Amabhizinisi kufanele aqaphe ngeso elibukhali izinguquko zokulawula futhi alungise ngokushesha amasu omkhiqizo wawo ukuze ahambisane nezidingo zemakethe ezithuthukayo.
6. Amasu Emakethe Abaqhudelana Nabo Ababalulekile
Uma kubhekwa ukuncintisana kwemakethe okushubile, izinkampani ezihamba phambili zilawula cishe u-60% wesabelo semakethe. Uma sithatha umdlali wemboni u-Nenwell njengesibonelo, basebenzise isu lokuhlukanisa, batshala imali eningi ku-R&D ukuze bahlanganise izinhlelo ezihlakaniphile zokulawula izinga lokushisa zibe izinhlelo zokusebenza ezingokoqobo.
Ukugcizelelwa kwesevisi yangemuva kokuthengisa kuye kwaholela ekusungulweni kohlelo oluphelele lokusekela, okuthuthukisa ukwaneliseka kwamakhasimende nokwethembeka. Kubalulekile ukucubungulisisa izinkinga ezingase zibe khona bese usungula amasu ezimakethe ezihlosiwe ukuze kuthathwe amathuba angaphakathi kwemakethe ngenkathi kubhekwana nezinselelo ezingaba khona.
7. Izinselele Zokwabelana Ngemakethe
Kule minyaka emihlanu edlule, imboni yokubhaka iye yanda ngezinga lonyaka lika-8%. Le ndlela yokukhula idonse ukunaka okukhulu kwabangase bangene. Isibonelo, amabhizinisi ekuqaleni asebenza ngokukhiqiza imishini yesiqandisi angangena kule makethe, asebenzise ubuchwepheshe bawo kubuchwepheshe beziqandisi lapho ebona amandla akho.
Imikhiqizo emisiwe isivele ilawula amasheya abalulekile emakethe: INenwell iphethe u-10%, kuyilapho i-Cooluma iphethe u-5%. Laba abafikayo bathatha ngokushesha isabelo semakethe ngamasu amanani aphansi. Ngokusebenzisa ubuchwepheshe obusafufusa bokonga ugesi nobungane nemvelo, bakhiqiza imikhiqizo engabizi kakhulu, neyonga ugesi. Ukusebenzisa kwabo izinto ezintsha zesiqandisi kunciphisa ukusetshenziswa kwamandla ngo-20% uma kuqhathaniswa namakhabethe endabuko, kuyilapho amanani entengo ehlala e-15% ngaphansi kwesilinganiso semakethe. Ngenxa yalokho, babeka engcupheni enkulu isabelo semakethe semikhiqizo esunguliwe.
Isikhathi sokuthumela: Nov-06-2025 Ukubukwa: