Koj tuaj yeem pom ntau yam dej khov nab kuab nyob rau hauv cov khw muag khoom thiab cov khw muag khoom yooj yim, uas yog qhov txaus nyiam heev thaum xub thawj siab ib muag. Koj puas tau xav paub vim li cas lawv thiaj li muaj qhov cuam tshuam no? Kom meej meej, lawv yog cov zaub mov zoo tib yam, tab sis lawv ua rau tib neeg qab los noj mov. Qhov no yuav tsum tau soj ntsuam los ntawm kev tsim, teeb pom kev zoo, thiab qhov kub thiab txias ntawm cov ice cream freezers.
Tsim raws li txoj cai golden ntawm lub zeem muag (visibility sib npaug attractiveness)
Kev haus dej khov muaj qhov muaj zog tam sim ntawd, nrog 70% ntawm kev txiav txim siab yuav khoom hauv 30 vib nas this hauv khw. Kev tshawb fawb neuroscientific los ntawm Harvard University qhia tau hais tias tib neeg lub hlwb ua cov ntaub ntawv pom tau 60,000 lub sij hawm sai dua li cov ntawv nyeem, thiab cov dej khov nab kuab tso rau hauv lub freezers yog cov neeg nqa khoom tseem ceeb uas hloov cov yam ntxwv ntawm lub cev mus rau kev lag luam. Nyob rau hauv lub freezer cheeb tsam ntawm lub khw muag khoom, cov khoom nyob rau hauv lub freezers nrog panoramic iav tsim thiab nyob rau hauv lub teeb pom kev zoo systems optimized rau xim kub yog ntau tshaj li 3 lub sij hawm yuav pom ntau tshaj li ib txwm kaw lub freezers.
Cov duab logic ntawm cov khw muag khoom qab zib tshaj lij tuaj yeem piav qhia qhov teeb meem zoo dua. Lub Italian artisanal ice cream hom Gelato feem ntau yog siv stepped qhib lub freezers, npaj 24 flavors nyob rau hauv ib tug gradient ntawm cov xim systems, ua ke nrog 4500K txias dawb lub teeb teeb, ua rau lub brightness ntawm strawberry liab, warmth ntawm matcha ntsuab, thiab nplua nuj ntawm caramel xim av ua ib tug muaj zog pom kev. Qhov kev tsim no tsis yog qhov xwm txheej - kev tshawb fawb txog kev puas siab puas ntsws qhia tau hais tias cov xim sov tuaj yeem txhawb kev noj qab haus huv, thaum cov xim txias txhim kho qhov kev nkag siab ntawm freshness, thiab qhov pom ntawm lub freezer yog cov channel rau cov teeb liab kev xav kom ncav cuag cov neeg siv khoom.
Sib ntaus sib tua cov neeg siv khoom inertia: txoj hauv kev ntawm lub cev kom txo qis qhov kev txiav txim siab
Cov neeg siv khoom niaj hnub kev coj tus cwj pwm yuav khoom feem ntau muaj "txoj kev dependence" thiab nyiam xaiv cov khoom siv tau yooj yim tshaj plaws hauv lawv qhov pom. Raws li cov khoom tsis tseem ceeb, kev txiav txim siab yuav khoom khov khov tau yooj yim cuam tshuam los ntawm kev siv lub cev. Ib qho kev sim kho dua tshiab hauv lub khw muag khoom yooj yim pom tau tias thaum lub ice cream tso lub freezer tau tsiv los ntawm lub ces kaum mus rau hauv 1.5 meters ntawm cov nyiaj ntsuab sau npe, thiab cov iav saum npoo tau khaws cia tsis muaj condensation, kev muag khoom txhua hnub ntawm ib lub khw muag khoom tau nce 210%. Cov ntaub ntawv no qhia txog txoj cai kev lag luam: kev pom ncaj qha txiav txim siab "tus nqi raug" ntawm cov khoom hauv txoj kev noj.
Qhov thib ob, nws cov qauv tsim muaj txiaj ntsig cuam tshuam rau qhov tseeb ntawm kev pom. Ib txwm kab rov tav lub freezers xav kom cov neeg siv khoom khoov thiab khoov rau pem hauv ntej kom pom cov khoom sab hauv, thiab qhov "hloov mus nrhiav" qhov kev txiav txim siab nws tus kheej yog qhov txwv tsis pub noj. Vertical qhib lub freezers, los ntawm qhov muag-theem zaub, xa cov ntaub ntawv khoom ncaj qha mus rau hauv cov neeg siv khoom lub zeem muag, ua ke nrog kev tsim cov tub rau khoom pob tshab, tig cov txheej txheem xaiv los ntawm "kev tshawb nrhiav" mus rau "kev tshawb nrhiav". Cov ntaub ntawv qhia tau hais tias tso saib lub freezers nrog qhov muag-qib pom kev tsim kom cov neeg siv khoom nyob hauv lub sijhawm nruab nrab ntawm 47 vib nas this thiab txhim kho qhov kev yuav khoom hloov pauv los ntawm 29%.
Kev sib kis ntawm cov teeb liab zoo: kev tso siab pom zoo los ntawm iav
Cov neeg siv khoom yuav pom cov khoom tshiab los ntawm kev pom cov ntsiab lus xws li qhov ci ntawm cov xim, qhov zoo ntawm kev ntxhib los mos, thiab muaj cov dej khov nab kuab. Kev pom ntawm lub freezer yog tus choj los tsim kom muaj kev ntseeg siab - thaum cov neeg siv khoom tuaj yeem saib xyuas lub xeev ntawm cov dej khov nab kuab, thiab txawm tias pom cov neeg ua haujlwm khawb thiab rov ua dua, lawv yuav subconsciously sib npaug "pom" nrog "trustworthy".
Qee lub khw muag khoom thiab cov khw muag khoom noj khoom haus feem ntau siv cov pob tshab tso rau lub freezers nrog kev tswj qhov kub thiab txias, pom qhov ntsuas kub tsis tu ncua ntawm -18 ° C. Qhov "pom tshaj lij tshaj lij" no yog kev ntseeg ntau dua li cov lus tshaj tawm. nenwell tau hais tias thaum lub freezer tau hloov pauv los ntawm kaw kom pob tshab nrog kev tswj qhov kub thiab txias, cov neeg siv khoom cov kev ntsuas ntawm "cov khoom tshiab" tau nce 38%, thiab lawv qhov kev lees paub ntawm cov nqi nce ntxiv los ntawm 25%, qhia tias kev pom tsis yog tsuas yog lub qhov rais los tso saib cov khoom tab sis kuj yog tus nqa khoom los qhia cov duab ntawm lub hom.
Catalyst rau scenario-raws li noj: transformation los ntawm kev xav tau
Hauv kev ua si lom zem xws li xinesmas thiab cov chaw ua si lom zem, nws yog qhov hloov mus ua kom muaj kev xav tau tam sim ntawd. Thaum tib neeg nyob hauv lub xeev so, cov zaub mov txaus nyiam hauv qhov pom tuaj yeem ua rau muaj kev xav tsis thoob. Cov khw muag khoom noj qab haus huv hauv Tokyo Disneyland txhob txwm ua kom txo qis qhov siab ntawm lub freezers rau cov me nyuam txoj kab pom. Thaum cov me nyuam taw tes ntawm cov yeeb yuj cones, cov niam txiv qhov kev yuav khoom yog siab li 83% - qhov kev hloov pauv ntawm qhov kev siv no tsim los ntawm "passive visibility" yog ntau dua qhov kev tshawb nrhiav kev yuav khoom.
Tau kawg, cov tswv yim pom ntawm cov khw muag khoom yooj yim kuj lees paub qhov no. Nyob rau lub caij ntuj sov, txav cov dej khov tso rau lub tub yees nyob ib sab ntawm thaj chaw haus dej haus, siv qhov xwm txheej ntawm cov neeg siv khoom yuav cov dej qab zib txias kom coj lawv txoj kev pom, cov khoom lag luam no nce 61%. Lub luag haujlwm ntawm kev pom ntawm no yog txhawm rau txhim kho cov khoom lag luam rau hauv cov neeg siv khoom lub neej scenarios, tig "kev pom tsis pom tseeb" rau hauv "kev yuav khoom tsis tau".
Technology-empowered visibility upgrade: ua txhaum ntawm lub cev kev txwv
Niaj hnub nimno txias chain technology yog redefining lub visibility ciam ntawm cov zaub freezers. Inductive zaub freezers nrog cov teeb pom kev ntse ntxiv tuaj yeem kho qhov ci raws li lub teeb pom kev zoo, kom ntseeg tau qhov pom kev zoo tshaj plaws hauv txhua lub teeb; anti-fog iav technology daws qhov teeb meem ntawm condensation thaiv kab ntawm qhov pom, ua kom lub iav pob tshab txhua lub sijhawm; thiab kev sib tham sib npo ntawm lub qhov rooj pob tshab txawm tso cai rau cov neeg siv khoom saib cov khoom xyaw, calories thiab lwm yam ntaub ntawv los ntawm kev kov. Qhov tseem ceeb, cov kev tsim kho thev naus laus zis no yog txhawm rau tshem tawm qhov cuam tshuam ntawm "kev pom tsis pom" thiab ua kom cov ntaub ntawv khoom ncav cuag cov neeg siv khoom zoo dua.
Qhov kev tshawb nrhiav tshiab tshaj plaws yog AR virtual zaub technology. Los ntawm kev luam theej duab lub freezer nrog lub xov tooj ntawm tes, koj tuaj yeem pom cov ntaub ntawv txuas ntxiv xws li cov khoom sib xyaw ua ke thiab pom zoo noj txoj hauv kev sib txawv. Qhov no "pom kev sib txuas virtual thiab tiag" rhuav tshem qhov kev txwv ntawm lub cev qhov chaw, txhim kho qhov sib kis ntawm cov khoom lag luam cov ntaub ntawv los ntawm ob lub zeem muag mus rau ntau qhov sib cuam tshuam. Cov ntaub ntawv ntsuam xyuas qhia tau hais tias tso saib lub freezers siv AR los txhim kho qhov pom kev nce cov neeg siv khoom sib cuam tshuam los ntawm 210% thiab tus nqi rov qab los ntawm 33%.
Kev sib tw rau kev pom ntawm cov ice cream zaub freezers yog qhov tseem ceeb ntawm kev sib tw rau cov neeg siv khoom nyiam. Nyob rau hauv lub sijhawm ntawm cov ntaub ntawv tawg, tsuas yog cov khoom uas tuaj yeem pom muaj lub sijhawm los xaiv. Los ntawm lub pob tshab ntawm lub iav mus rau xim kub ntawm lub teeb, los ntawm lub kaum sab xis ntawm lub teeb mus rau lub layout ntawm txoj hauj lwm, txhua qhov kev nthuav dav optimization yog ua kom cov khoom nyob rau hauv cov neeg siv khoom pom rau ib ob ntxiv.
Post lub sij hawm: Sep-01-2025 Views: