I ngā tau tata nei, kua whakaatuhia e ngā pouaka tio tatau-rua he ia tipu nui i roto i te mākete o Amerika, neke atu i te 30%, e whakaatu ana i te ara whanaketanga rerekē i Amerika Te Raki me Amerika Latina. Ehara i te mea ko ngā huringa o te hiahia o ngā kaihoko anake te take o tēnei āhuatanga, engari he hononga tata hoki ki te ōhanga ā-rohe me te hanganga ahumahi.
Te pikinga ake o te tono i te mākete o Amerika Te Raki me te arotautanga o te mekameka tuku
Ko te mākete o Amerika Te Raki, inā koa ko te Hononga o Amerika, te wāhi matua e whakamahia ai ngā pouaka tio tatau-rua poutū. Mai i te tau 2020, i pāngia e te mate urutā, kua piki ake te hiahia mō te rokiroki kai o te whare, ā, ko te hiahia mō te whakahou i ngā taputapu whare nā te whakaoranga o te mākete hoko whenua kua whakatairanga i te tere o te tipu o ngā hoko i roto i tēnei wāhanga. E ai ki ngā raraunga mai i Zhejiang Xingxing Cold Chain me ētahi atu kamupene, kua piki ake ngā ota o Amerika Te Raki neke atu i te 30% i roto i te marama kotahi mai i te Pipiri 2020, ā, kua neke atu i te 50% te wāhanga kaweake. Kua whakarōpūtia ngā ota ki te tau e whai ake nei.
Kua eke hoki a Haier, Galanz me ētahi atu waitohu ki te tipu rua-mati mā te whakatakotoranga o ngā hongere hokohoko matua pērā i a Walmart me Home Depot me te tūāpapa hokohoko ipurangi a Amazon. He mea tika kia mōhiotia kua piki ake te hiahia mō ngā pouaka tio arumoni i te wā kotahi, ā, nā te pūnaha whakahaere pai i te Hononga o Amerika kua tautoko i ngā umanga kia tere te urupare ki te mākete.
Mō te utu, ko te awhe utu matua mō ngā pouaka tio tatau-rua poutū i te mākete o Amerika Te Raki he 300-1000 tāra US, e kapi ana i ngā tauira whare me ngā tauira arumoni. He tūranga nui kei ngā kaiwhakarato Hainamana nā ō rātou painga utu-pai. Hei tauira, ko ngā hua kei runga i te tūāpapa a Alibaba kei roto i te awhe 200-500 tāra US, e kukume ana i ngā kaihokohoko iti me te rahi-waenga me ngā kaiwhakamahi kāinga.
Te Pūmanawa Mākete o Amerika Latina me te Rerekētanga Hanganga
Kei roto te mākete pouaka tio tatau-rua poutū i Amerika Latina i tētahi wā tere whanaketanga. E ai ki ngā pūrongo ahumahi, ka piki te rahi o te mākete i tēnei rohe mai i te $1.60 piriona i te tau 2021 ki te $2.10 piriona i te tau 2026, me te tere tipu ā-tau o te 4.4%. I roto i a rātou, ko Brazil, ko Mexico me ētahi atu whenua kua noho hei kaha tipu matua nā te whānui haere o te umanga kai me te inu me te whakapai ake i ngā hongere hokohoko. He whānuitia te whakamahinga o ngā pouaka tio tatau-rua i roto i ngā hūperamākete, ngā toa hokomaha me ngā umanga kai nā te mea he nui te whakamahinga o te wāhi me te watea o te urunga atu.
Heoi, he nui ngā rerekētanga hanganga i roto i te mākete o Amerika Latina. Ko ngā ōhanga kua tino whanake pērā i a Brazil me Mexico e whakahaerehia ana e ngā hua waenga-ki-te-teitei, ko ngā whenua ia pērā i a Peru me Colombia he aro nui ake ki te utu. Kei te whakawhānui haere ngā kamupene Haina i tā rātou wāhanga mākete mā te whakarato i ngā otinga ritenga, pērā i ngā tauira whai hua-pūngao me ngā hoahoa rohe maha-mahana.
Ngā taraiwa me ngā wero
Ko te hiahia mō te whakahoutanga o ngā taputapu kāinga nā te whakaoranga o te mākete hoko whenua, me te whakapai ake i te kai tio, kua whakatairanga ngātahi i te rongonui o ngā pouaka tio tatau-rua poutū, ā, kua piki ake te whakawhirinaki o te rāngai arumoni ki ngā ratonga mekameka matao, ā, kua whānui ake te wāhi mākete.
Kei te whakapakari ake ngā kamupene Haina i tō rātou whakataetae mā te whakahou hangarau me ngā ratonga ā-rohe, pērā i te whakarewatanga o ngā hua whai hua-pūngao e tutuki ana i te tiwhikete North American Energy Star, me ngā hoahoa arotautanga wera mō ngā taiao pāmahana teitei i Amerika Latina. Heoi, ko ngā rerekētanga o te mekameka tuku o te ao, pērā i te pikinga o ngā utu rauemi mata me ngā whakaroa o te kawe waka, he wero nui tonu mō ngā kamupene.
Ko ngā waitohu ā-rohe te mea e kaha ana ki te mākete o Amerika Te Raki (pērā i a GE me Frigidaire), engari kei te haere mārire ngā kamupene Haina ki te whakauru mā roto i tētahi rautaki raina-rua o ngā waitohu OEM me ngā waitohu motuhake. He rerekē te āhua whakataetae o te mākete o Amerika Latina, me ngā waitohu ā-rohe me ngā waitohu o te ao e noho tahi ana. Kei te noho ngā hua Haina i roto i te mākete iti-utu nā te mea he iti te utu.
I roto i te wā poto, ka pumau te tono o te mākete o Amerika Te Raki, engari kei te mau tonu te kaha tipu o te rāngai arumoni me ngā wāhanga hua penapena pūngao. I te tere haere o te whakaoranga ōhanga me te tukanga noho tāone i Amerika Latina, ka piki haere tonu te tono mō ngā pouaka tio i roto i ngā ahumahi hokohoko me te hauora.
I te wā roa, ko te auahatanga hangarau (hei tauira, te whakahaere pāmahana atamai, te whakamahi i ngā pouaka whakamatao e pai ana ki te taiao) me ngā ia whanaketanga tauwhiro (hei tauira, te hanga waro-iti) ka noho hei mea matua ki te whakataetae a ngā umanga.
Nenwelli mea ia he mārama te kaupapa tipu o ngā pouaka tio tatau-rua poutū i te mākete o Amerika, ā, me haere tonu ngā kamupene ki te whakapau kaha ki te auahatanga hua, te manawanui i te mekameka tuku me ngā ratonga ā-rohe hei hopu i ngā whai wāhitanga mākete ā-rohe.
Te wā tuku: Maehe-16-2025 Ngā tirohanga:


