Ukusukela ngo-2025, imboniselo yomkhenkce yehlabathi igcine ukukhula okuthe gqolo phantsi kwenkqubo emibini yophuculo lwetekhnoloji kunye notshintsho kwimfuno yabathengi. Ukusuka kumhlaba ocandiweyo wokutya okomisiweyo ukuya kwimakethi iyonke egubungela ukutya okukhenkcezisiweyo okukhawulezileyo kunye nokufakwe efrijini, ishishini libonisa indlela yophuhliso eyahluka-hlukeneyo. Utshintsho lwetekhnoloji kunye nokuphuculwa kokusetyenziswa kuye kwaba yeyona njini yokukhula.
I. Ubungakanani bemarike: Ukukhula okuthe chu ukusuka kumacandelo ahlukeneyo ukuya kushishino lulonke
Ukusukela ngowama-2024 ukuya kowama-2030, imarike yokutya okomileyo iya kwanda ngesantya sokukhula sonyaka esisi-8.35%. Ngo-2030, ubungakanani bemarike kulindeleke ukuba bufikelele kwi-5.2 yeebhiliyoni zeedola zaseMelika. Ukukhula kwayo ngokuyintloko kuvela ekuphuculeni ulwazi lwezempilo kunye nokuthandwa kweemveliso ezilungele ukutyiwa.
(1) Imfuno yoncedo izala intengiso yeetriliyoni zeedola
Ngokutsho kwedatha ye-Mordor Intelligence, ngo-2023, imarike yokutya eyomileyo yehlabathi ifikelele kwi-2.98 yeebhiliyoni zeedola zase-US, kwaye yanda yaya kutsho malunga ne-3.2 yeebhiliyoni zeedola zase-US ngo-2024. Ezi mveliso zibandakanya iindidi ezininzi ezifana nemifuno, iziqhamo, inyama kunye neenkukhu, kunye nokutya okulula, ukuhlangabezana neemfuno zabathengi malunga nokutya okukulungele ukutyiwa kunye nokutya okulula.
(2) Indawo yemarike ebanzi
Idatha evela kuPhando lweGrandview lubonisa ukuba ngo-2023, ubungakanani bemarike yokutya engumkhenkce yehlabathi ifikelele kwi-193.74 yeebhiliyoni zeedola zaseMelika. Kulindeleke ukuba ikhule kwizinga lokukhula ngonyaka elihlanganisiweyo ye-5.4% ukusuka ku-2024 ukuya ku-2030. Ngo-2030, ubungakanani bemarike buya kudlula i-300 yeebhiliyoni zeedola zaseMelika. Phakathi kwabo, ukutya okukhenkcezayo okukhawulezayo kuluhlu oluphambili. Ngo-2023, ubungakanani beemarike bufikelele kwi-297.5 yeebhiliyoni zeedola zaseMelika (i-Fortune Business Insights). I-snacks ekhenkcezisiweyo kunye neemveliso ezibhakiweyo zibalelwa kwelona nani liphezulu (37%).
II. Iinzame ze-synergistic zokusetyenziswa, itekhnoloji kunye nekhonkco lokubonelela
Ngokukhawuleza kokufudukela kwabantu ezidolophini kwihlabathi, kwiimarike zaseMntla Melika nakwiYurophu, izinga lokungena kwezidlo ezikhenkcezisiweyo ezikhawulezayo kunye nezitya ezilungisiweyo ziphezulu. Ngo-2023, ukutya okulungele ukutyiwa kubalelwa kwi-42.9% yemarike yomkhenkce. Kwangaxeshanye, ulwazi ngempilo lukhuthaza abathengi ukuba bakhethe iimveliso ezikhenkcezisiweyo ezinezongezo eziphantsi kunye nezondlo eziphezulu. Idatha ibonisa ukuba ngo-2021, imfuno yehlabathi yokutya okufriziwe okunempilo inyuke nge-10.9%, phakathi apho iimveliso zasekuseni zibonise ukunyuka okukhulu.
(1) Inkqubela phambili yezobuchwepheshe kunye nomgangatho woshishino
Ukuphumelela kwitekhnoloji yomkhenkce ngundoqo wophuhliso lweshishini. Izikhenkcezisi ezizenzekelayo zokurhweba ziye zaba lukhetho oluphambili ekusetyenzweni kokutya okuphezulu. Ithiyori "ye-TTT" (ixesha-ubushushu-ukunyamezela kumgangatho) kwintsimi yokukhenkceza ngokukhawuleza ikhuthaza umgangatho wokuvelisa. Idityaniswe netekhnoloji ekhawulezayo yokukhenkceza, iphucula ukusebenza kweshishini lokutya okukhenkcezisiweyo.
(2) Uphuculo lwentsebenziswano lwe-cold chain logistics
Ukusukela ngo-2023 ukuya kowama-2025, ubungakanani bemarike yothungelwano lwehlabathi olubandayo lufikelele kuma-292.8 eebhiliyoni zeedola zaseMelika. I-China, enesabelo se-25%, ibe yindawo ebalulekileyo yokukhula kummandla we-Asia-Pacific. Nangona iziteshi ezingaxhunyiwe kwi-intanethi (iivenkile ezinkulu, iivenkile ezithengisa izinto eziluncedo) zisabala i-89.2% yesabelo, iimpawu ezifana ne-Goodpop zikhuthaza ukwanda kokungena kwejelo le-intanethi ngokuthengisa ngokuthe ngqo iimveliso ze-organic ice ngokusebenzisa iiwebhusayithi ezisemthethweni.
Kwangaxeshanye, imfuno yoshishino lweshishini lokutya (efana nokuthengwa kweemveliso ezikhenkcezisiweyo ezigqityiweyo ziivenkile zokutyela) iqhubela phambili ukukhula kwentengiso ye-B-end. Ngo-2022, ukuthengiswa kokutya okukhenkcezisiweyo kwihlabathi lonke kunyuke nge-10.4%. Inkukhu ecutshungulweyo, ipizza ekhenkcezisiweyo ekhawulezayo kunye nezinye iindidi zifunwa ngamandla.
III. Ilawulwa yiYurophu neMelika, iAsia-Pacific iyanda
Ngokwembono yengingqi, uMntla Melika kunye neYurophu ziimarike ezivuthiweyo zokutya okukhenkcezisiweyo. Imikhwa yokusetyenziswa kwabantu abadala kunye neziseko zoncedo ezibandayo zezona zinto ziluncedo. Ummandla we-Asia-Pacific ukwindawo yesithathu ngesabelo se-24%, kodwa unamandla abalaseleyo okukhula: Ngo-2023, ubungakanani bemarike ye-China ye-cold chain logistics ifikelele kwi-73.3 yeebhiliyoni zeedola zase-US, ibalwa kwi-25% yetotali yehlabathi. Iimarike ezikhulayo ezifana neIndiya kunye ne-Asia-mpuma ye-Asia zibone ukunyuka okukhawulezileyo kwisantya sokungena kokutya okukhenkcezisiweyo ngenxa yokwahlulwahlulwa kwabantu kunye nenkqubo yokufudukela ezidolophini, ibe ngamanqaku amatsha okukhula kushishino.
IV. Intengiso eyandayo yeekhabhathi ezikhenkcezisiweyo zokubonisa
Ngokukhula koqoqosho lweshishini lokutya elinomkhenkce, ukuthengiswa kweekhabhathi zokubonisa ezikhenkcezisiweyo (iifriji ezithe nkqo, iifriji zesifuba) nazo zandile. UNenwell uthe mininzi imibuzo yabasebenzisi malunga nentengiso kulo nyaka. Kwangaxeshanye, ikwajongene nemingeni kunye namathuba. Ukusungula iifriji zorhwebo ezikumgangatho ophezulu kunye nokusebenzisa ubuchwepheshe obutsha ukuphelisa izixhobo zefriji ezindala.
Ishishini lomkhenkce lehlabathi liyaguquka ukusuka “kuhlobo lokusinda” kwimfuno engqongqo ukuya kusetyenziso “lohlobo olusemgangathweni”. Impumelelo yetekhnoloji kunye nemfuno yophindaphindo ngokudibeneyo zoba iplani yokukhula koshishino. Amashishini kufuneka agxininise ekuyilweni kwemveliso kunye nokwandisa ikhonkco lokubonelela ukuze kuhluthwe indawo yemarike eqhubekayo, ngakumbi kwisixhobo sokukhenkceza esinemfuno enkulu engqongqo.
Ixesha lokuposa: Apr-03-2025 Iimbono:



