National import and export trade is an important channel to promote economic development. Whether it is the export of refrigeration equipment or other goods, retail depends on online transactions, with flexible and adjustable strategies. In 2025, global trade increased by 60%. Of course, tariffs and some review procedures are relatively strict.
In terms of retail, Amazon is a very mainstream online platform. The cost for merchants is high, and with high traffic, it requires more time and effort to maintain. Compared with offline operations, it involves more decision – making. Merchants need to analyze business reports and find breakthrough points for sales.
Import and export trade is completely different. It corresponds directly to customers one – by – one. Traders need to know many languages to handle communication. Sometimes they need to travel to different countries to sign trade contracts, etc.
Of course, for a large quantity of refrigeration equipment, sea transportation is required. It involves customs declaration, booking ships, and the transportation cycle is relatively long. For platforms like Amazon, these are handled entirely by the internal of Amazon.
In terms of price, retail offers cost – effective options, while the prices in import and export are relatively high. This is mainly because retail products can be produced in advance, while for refrigeration equipment, it is more about customized production, that is, production on – demand.
In terms of transportation, global trade transportation mainly has three modes: sea transportation, land transportation, and air transportation. The sea transportation cycle is 20 – 30 days depending on different countries, the air transportation cycle is 3 – 7 days, and the land transportation cycle is generally 2 – 3 days. These are all estimated time periods, and the actual time will not exceed much, because the current transportation equipment and transportation facilities are very complete, and the delivery speed is also very fast.
From the perspective of risk, there are obvious differences between retail business and import – export business:
Due to the small transaction volume in the retail business and the price usually within the normal market range, the overall risk is relatively controllable, and there will be no excessive losses due to a single transaction.
However, the large – batch customized export of refrigeration equipment has higher risks. On the one hand, the scale of transaction funds is large (up to millions of dollars), and once problems occur, the amount of loss is huge. On the other hand, if the inspection, performance testing and other links are not well – done in the early stage, it may lead to products not meeting the requirements, and then trigger disputes such as returns and claims, and these risks need to be borne by the supplier.
Therefore, for such large – value customized export businesses, suppliers need to strictly control product quality in the early stage, improve the testing and inspection processes, and at the same time make good risk plans to reduce potential losses.
Post time: Aug-26-2025 Views: